{"id":34563,"date":"2026-02-07T07:00:00","date_gmt":"2026-02-07T12:00:00","guid":{"rendered":"https:\/\/briwebapp.net\/cjwffm\/?p=34563"},"modified":"2026-02-04T10:25:59","modified_gmt":"2026-02-04T15:25:59","slug":"chris-stapletons-traveller-whiskey-set-to-air-first-super-bowl-commercial","status":"publish","type":"post","link":"https:\/\/briwebapp.net\/cjwffm\/blogs\/country-music-news\/2026\/02\/chris-stapletons-traveller-whiskey-set-to-air-first-super-bowl-commercial\/","title":{"rendered":"Chris Stapleton\u2019s Traveller Whiskey Set To Air First Super Bowl Commercial"},"content":{"rendered":"\n<p>Chris Stapleton will appear in a 30-second Super Bowl LX commercial for Traveller Whiskey, airing shortly before kickoff on Sunday, February 8. <\/p>\n\n\n\n<p>The ad features Stapleton playing the opening notes of \u201cThe Star-Spangled Banner,\u201d referencing his acclaimed 2024 Super Bowl anthem performance. <\/p>\n\n\n\n<p>Traveller Whiskey operates as a partnership between Stapleton and Buffalo Trace Distillery, owned by the Sazerac Company based in Kentucky. <\/p>\n\n\n\n<p>Stapleton actively contributes to the brand\u2019s creative development, including flavour input and future concepts, with the brand recently becoming Major League Baseball\u2019s first official whiskey partner. <\/p>\n\n\n\n<p>The commercial\u2019s timing before the national anthem directly connects to the ad itself, which features Stapleton rehearsing the song backstage before his big performance. <\/p>\n\n\n\n<p>The country star\u2019s guitar and voiceover plays alongside images of the distillery, with Stapleton proclaiming at the end of the clip, \u201cPerfect moments don\u2019t just happen, they are made.\u201d <\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Made For the Moment - Traveller Whiskey Big Game Commercial 2026\" width=\"900\" height=\"506\" src=\"https:\/\/www.youtube.com\/embed\/4cuafXQnu28?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n","protected":false},"excerpt":{"rendered":"Chris Stapleton will appear in a 30-second Super Bowl LX commercial for Traveller Whiskey, airing shortly before kickoff on Sunday, February 8. The ad features Stapleton playing the opening notes of \u201cThe Star-Spangled Banner,\u201d referencing his acclaimed 2024 Super Bowl anthem performance. Traveller Whiskey operates as a partnership between Stapleton and Buffalo Trace Distillery, owned","protected":false},"author":16,"featured_media":16580,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"featured_img_display":"Yes","footnotes":""},"categories":[14],"tags":[268,2258,298,5252],"class_list":["post-34563","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-country-music-news","tag-chris-stapleton","tag-commercial","tag-super-bowl","tag-traveller-whiskey"],"publishpress_future_action":{"enabled":false,"date":"2026-04-19 22:32:24","action":"change-status","newStatus":"draft","terms":[],"taxonomy":"category","extraData":[]},"publishpress_future_workflow_manual_trigger":{"enabledWorkflows":[]},"react_link":"https:\/\/country959.com\/blogs\/country-music-news\/2026\/02\/chris-stapletons-traveller-whiskey-set-to-air-first-super-bowl-commercial\/","_links":{"self":[{"href":"https:\/\/briwebapp.net\/cjwffm\/wp-json\/wp\/v2\/posts\/34563","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/briwebapp.net\/cjwffm\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/briwebapp.net\/cjwffm\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/briwebapp.net\/cjwffm\/wp-json\/wp\/v2\/users\/16"}],"replies":[{"embeddable":true,"href":"https:\/\/briwebapp.net\/cjwffm\/wp-json\/wp\/v2\/comments?post=34563"}],"version-history":[{"count":1,"href":"https:\/\/briwebapp.net\/cjwffm\/wp-json\/wp\/v2\/posts\/34563\/revisions"}],"predecessor-version":[{"id":34586,"href":"https:\/\/briwebapp.net\/cjwffm\/wp-json\/wp\/v2\/posts\/34563\/revisions\/34586"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/briwebapp.net\/cjwffm\/wp-json\/wp\/v2\/media\/16580"}],"wp:attachment":[{"href":"https:\/\/briwebapp.net\/cjwffm\/wp-json\/wp\/v2\/media?parent=34563"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/briwebapp.net\/cjwffm\/wp-json\/wp\/v2\/categories?post=34563"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/briwebapp.net\/cjwffm\/wp-json\/wp\/v2\/tags?post=34563"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}