Because We Aren’t Always Happy

Look what Burger King did.

Burger King is marking Mental Health Awareness Month by introducing a range of “Real Meals” meant to represent “real” moods.

As said in the online release – “Burger King restaurants understands that no one is happy all the time.”  “That’s why they’re asking guests to order a Whopper meal based on however they might be feeling.”

The company also released a Mental Health Awareness Month-themed advertisement on Twitter Wednesday, using the slogan “It’s ok to #feelyourway,” a reference to their slogans “Have It Your Way” slogan and its more recent slogan “Be Your Way,” introduced in 2014

The meals all include the chain’s signature Whopper, fries and a drink, and will be available at Burger King locations in five cities: New York City, Los Angeles, Austin, Seattle and Miami.

Categorised in: Afternoons

This post was written by Carrie Buchanan