Ask The Pro’s: Jamie Donaldson Of Donaldson Home Services
September 6, 2024 2:44 pm
Short-form video is one of the most consumed modes of content on the internet. It’s engaging, it’s personable, and it’s the best way to have your message remembered. Statistics show that viewers retain 95% of a message when it’s watched on video, compared to 10 percent when it’s read from text. It’s because video captures people’s attention like no other medium, making it a crucial part of any business’s marketing strategy.
Our Ask the Pro’s series lets you speak directly to your audience in a high-definition, studio-quality video format. It’s set in a one-on-one interview format with on-air personality Craig Needles in our Covent Market podcast studio in downtown London. We professionally edit it into a clean 10-minute video, as well as provide you with 15, 30, and 60-second short-form videos for your social feeds.
We want to learn about your business, industry trends, tricks of the trade, and above all, hear great stories from your time in business. Because we know that if we’re interested in these topics, your audience will be too.
Benefits
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Inject personality into your brand
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- These videos add a crucial human presence to your marketing initiatives, creating a better relationship with your audience
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Attention Grabbing
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- Videos can stop people in a doom scroll to focus on what your content is about.
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Efficient and Informative
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- Video allows you to cover a large amount of information in a short period of time
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Video is Versatile
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- You can share these videos across multiple social platforms
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It’s great for SEO
- Video holds an audience’s attention, resulting in longer page views. Search Engines rank websites by whether your content is engaging, measured by time spent on page. So, the longer page viewers spend on your site, the higher you climb in Google rankings.
With attention spans shrinking by the year, short-form videos are essential to grow your visibility and reach in the online community. Partner with Classic Rock 98.1 to create engaging, memorable content that will drive traffic to your website and business.
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This post was written by Blackburn Radio